Sedale celebrates his birthday with the release of Love And Soca. Sedale explores how Carnival and Soca Culture can influence partygoers to fall in LOVE. Produced by super production team Xpert Productions (Slatta – Wukking High, Fay-Ann Lyons – Dive) from Caricou. The brass gives this production a big feel while the drums encourages you to move.
Sedale’s vision for the music video saw him travel to Los Angeles California where he teamed up with California native Nikka Casalda who shot and directed the video. Nikka boasts an impressive client list having worked with Marvel, Disney and Netflix to name a few. Sedale has always had a different approach to his music and for this project he wanted to do something unconventional. He wanted the LA backdrop, a place he has always been fascinated by. In the video, Sedale brings Soca Music to some of the most popular spots in LA, Beverly Hills, Venice Beach and Hollywood Blvd. He even visits a Kobe Bryant and Nipsey Hussle mural with his love interest. His hope is that Soca Music can be delivered to the world ! Love X Soca, a beautiful combination.
Executive Producer: Sedale Simei
Creative Director: Sedale Simei
Director and Editor: @Nikko.Cas
Production Co: @xxiii.prod
2nd DP/AC: @ram3yyy
Location: Los Angeles, California
Performed by Sedale
Written by Saveion Monchery, Sedale “Rico” Simei and Kisha Joseph
Produced by Xpert Productions
Recorded by Ransum Auguste at Ransum Recordz
Background vocals by Peter “Wildfire” Noel and Saveion Monchery
Mixed and Mastered by Xpert Productions
Artwork by Creedkool